The Revops Approach: a Strategic Asset for the Manufacturing Industry
Discover how the RevOps approach optimizes processes, aligns your teams and maximizes your performance in the manufacturing sector. A key strategy for doing more with less.
From startup to web consent leader: the rise of Axeptio with Romain Besuges-Meusy
Growth strategies, branding and investor management: Axeptio’s inspiring story
In this episode, we chat with Romain Bessuges-Meusy, CEO of Axeptio, a company pioneering consent management for websites and mobile apps. Romain looks back at Axeptio’s fascinating story, from its strategic pivot at the time of RGPD adoption, to its meteoric growth, propelling their solution to over 70,000 websites worldwide.
You’ll also discover the challenges Axeptio has faced in raising funds, while staying true to their vision of transparency and integrity. Romain shares valuable advice on the importance of branding, churn, customer acquisition cost (CAC) and customer lifetime value (LTV), key concepts for any technology entrepreneur.
The audio for this episode is rolling in French.
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